Commercial (:60)
Morning Glory cereal
SFX: (alarm
clock goes off)
Wife: Honey,
time to get up.
Husband: I got
to bed late last night. I need fifteen more minutes.
Wife: Ok, but
you won’t have time for your Morning Glory.
Husband: (mumbles)
I don’t care. I’m not ready.
Wife: You know
you need your boost of energy from the whole grains to get you going.
Husband: I’ll
settle for ten minutes. Just go away.
Wife: The
taste of cinnamon you love so much.
Husband: Can I
PLEASE at least have five more minutes?
Wife: Well if
you don’t want the last bowl I’ll eat it.
Husband:
(vibrantly) No you won’t! I’m up.
Wife: You’re
not even gonna share?
Husband: Nope!
You should’ve let me sleep.
Kids: What are
we supposed to eat?
Wife: Don’t worry
kids, here’s another box.
Husband: Hey, you lied to me.
Wife: Lie is
such an ugly word. I just did what I had to do Dear.
Announcer: The
great taste of Morning Glory is enough motivation to get anyone out of bed,
even if you’re not a morning person. The goodness of whole grain wrapped in
cinnamon is a taste sure to get you going. Morning Glory, start your morning
off the right way.
I like the change in character that you create with the Husband and the humor of the piece works very well. However, I do think that the Wife's last line could be something else. When I read it I was expecting a pun or something to tie back into the beginning. Lastly, your Announcer lines sell the product very well. Very descriptive and engaging words.
ReplyDeleteI definitely feel the target audience is the family by the end of it. You give the husband a nice emotional feel and don't peg this as a "manly" cereal (if there is such a thing? lol), but more of an "anyone cereal".
ReplyDeleteThe one thing I'd add at the end is where it's available (because it's not available in major stores, so if I'm a consumer and I go out looking for it, and can't find it on my next grocery trip, I'm more than likely going to give up and find another cereal). That's all :)
I love that you have a husband and wife interacting. I do agree with the wife's last line needing a little tweaking! It is a great little piece. :):).
ReplyDelete